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When a company moves, you hear about it.

We watch European companies for the moments that change a conversation — a round closed, a hiring surge, a new market, a leadership change. When something happens that is worth your attention, we write. When nothing does, we don't.

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What arrives

What actually arrives

The same four signal types the product tracks. Nothing is added to fill a slot.

01

Funding

A round closed, an extension, a new investor on the cap table — and who led it.

02

Hiring

A team that suddenly grows, and in which function. Sales hiring and engineering hiring mean different things.

03

Expansion

A new country, a new office, a first customer in a market they were not in last quarter.

04

Leadership

A founder steps back, a CRO arrives, a board changes. The person you were talking to may no longer be the person to talk to.

The terms

The terms, plainly

Worth stating, because most newsletters leave these to be discovered.

01

No fixed schedule

We send when there is something to send. Some weeks that is nothing.

02

One click to leave

Every email carries a working unsubscribe link and honours the button your mail app shows. No confirmation page, no reason required.

03

Your address stays here

We do not sell it, rent it, or pass it to a partner. It is used to send you this and nothing else.

04

Not a sales sequence

Subscribing does not put you in an outreach queue. If you want to talk to us, the site has a page for that.

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