OneRiot, founded in 2006, specializes in socially-targeted mobile media campaigns, serving notable clients such as The Gap, Toyota, and AT&T. The company leverages data from publicly available mobile social media activity to enable clients to target advertisements to audiences based on distinct interests, demographics, and specified geographic locations. Clients can run media campaigns through OneRiot’s network of mobile apps or utilize its targeting data across other mobile platforms. The company recently received a $7.00M Series C investment on 27 August 2009, with support from investors such as Spark Capital, Commonwealth Capital Ventures, and Appian Ventures. OneRiot primarily operates in industries such as advertising, analytics, big data, internet, and marketing, positioning itself as a promising player in the mobile advertising and analytics space.
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