Justtag Group is a Polish startup focused on leveraging cutting-edge technology to increase sales for clients through comprehensive analysis of both online and offline user behavior. As part of the Dirlango Group, the company provides a range of services including KoalaMetrics, Audience Solutions, and JustWifi to cater to the diverse needs of its clients. The seed round investment in January 2019, from hubraum, one of the top venture capital firms, has further strengthened the startup's position in the market. KoalaMetrics offers precise analysis of smartphone user location, enabling the creation of detailed offline profiles while ensuring GDPR compliance. On the other hand, Audience Solutions focuses on in-depth analysis of online customer behavior, aiding in targeted campaigns and detailed attribution studies. Additionally, JustWifi provides a unique service to target specific audiences through public wi-fi networks. By providing measurements of campaign ROI and optimizing its impact across online and offline channels, Justtag Group has carved a niche for itself in the domains of advertising, analytics, and marketing. Since its establishment in 2013, the startup has consistently demonstrated its ability to adapt to the dynamic market trends and deliver innovative solutions to its clients.
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