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Smile.io vs Swapi

Smile.io logo

Smile.io

Sustainable growth for businesses

58 employees · est. 2012 · Waterloo, Canada

VS
Swapi logo

Swapi

The New Generation of Loyalty - The global digital wallet that lets you earn & swap loyalty rewards between brands

2 employees · est. 2020 · London, United Kingdom

Smile.io is the older company (2012 vs 2020); Smile.io is the larger of the two.

Side-by-Side Comparison

Smile.io Swapi
Founded
2012 older 2020
Headquarters
Waterloo, Canada London, United Kingdom
Employees
58 larger 2
Industry
E-Commerce, Retail, Marketing E-Commerce, Retail, Marketing
Funding Stage
Seed Pre-Seed
Total Funding
$1.00M $1.54M
Funding Rounds
1 4
Taxonomy
Loyalty ProgramsCustomer RetentionEcommerceDigital CommerceLoyalty SoftwareRewards Programs +7 Loyalty ProgramDigital WalletLoyalty CurrencyCustomer RewardsBrand PartnershipsAPI Integration +8
Website
smile.io swapi.global
Smile.io logo

About Smile.io

Smile.io is a Canada-based startup with a focus on sustainable growth for businesses. Founded in 2012, the company's slogan "Sustainable growth for businesses" encapsulates its mission to enable small businesses to achieve sustainable growth. By offering easy-to-use loyalty programs, Smile.io aims t...

Swapi logo

About Swapi

Swapi is a pioneering startup in the loyalty sector, offering a global digital wallet that allows users to earn and swap loyalty rewards between brands. Founded in 2020 and headquartered in the United Kingdom, Swapi has already received significant attention, with its latest £860.00K Pre Seed Round...

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Frequently Asked Questions

Smile.io was founded in 2012, based in Waterloo, Canada, with 58 employees. Smile.io is a Canada-based startup with a focus on sustainable growth for businesses. Founded in 2012, the company's slogan "Sustainable growth for businesses" encapsulates its mission to enable small. Swapi was founded in 2020, based in London, United Kingdom, with 2 employees. Swapi is a pioneering startup in the loyalty sector, offering a global digital wallet that allows users to earn and swap loyalty rewards between brands. Founded in 2020 and headquartered in the United.
Smile.io has raised $1.00M and Swapi $1.54M. Latest stage: Smile.io Seed, Swapi Pre-Seed.
Both work in E-Commerce, Retail and Marketing and list customer retention and loyalty points among their focus areas.

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Compiled from the BounceWatch company index. We last looked at Smile.io on 12 Sep 2024, and Swapi on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.

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