M1 vs Wealthfront
M1
Sophisticated wealth building, simplified. Member FINRA/SIPC. m1.com/legal/disclosures/
236 employees · est. 2015 · Chicago, United States
Wealthfront is the older company (2015 vs 2011).
4 signals in the last 90 days
Side-by-Side Comparison
| Metric | M1 | Wealthfront |
|---|---|---|
| Founded | ||
| Founded | 2015 | 2011 older |
| Headquarters | ||
| Headquarters | Chicago, United States | Palo Alto, United States |
| Employees | ||
| Employees | 236 | 463 |
| Industry | ||
| Industry | Finance, Financial Services, Fintech | Finance, Financial Services, Fintech |
| Funding Stage | ||
| Funding Stage | Series E | IPO |
| Total Funding | ||
| Total Funding | $323.22M | $689.50M |
| Funding Rounds | ||
| Funding Rounds | 7 | 7 |
| Services | ||
| Services | High-Yield Cash Accounts, Investing Platforms, Credit and Borrowing Solutions, Financial Learning Resources | Digital mortgage processing, Cash management accounts, Automated investment management, Tax optimization through tax-loss harvesting, Direct stock and ETF investing |
| Target Customers | ||
| Target Customers | Individual Investors, Joint Account Holders, Retirees, Crypto Enthusiasts, Sophisticated Investors | Individuals seeking low-rate mortgages, Investors seeking automated investing solutions, Clients interested in tax-efficient investment strategies, Couples managing joint finances, Users of digital financial planning tools |
| Taxonomy | ||
| Taxonomy | Personal FinanceAutomated InvestingHigh-yield SavingsMargin LoansPersonal LoansCash-back Rewards +6 | Automated InvestmentRobo-advisorFinancial PlanningDiversified InvestingETF InvestingBond Investing +7 |
| Website | ||
| Website | m1.com | wealthfront.com |
About M1
M1, founded in 2015, is a rapidly growing fintech company specializing in personal finance and wealth management. With headquarters in the United States, M1 has established itself as a key player in the Finance, Financial Services, Fintech, and Wealth Management industries. The platform, known as t...
About Wealthfront
Wealthfront, founded in 2011, has carved a niche in the Fintech industry by devising a comprehensive platform that amalgamates investing and saving products. The company aptly targets young professionals, assisting them in building long-term wealth across varying market conditions. The company’s s...
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Compiled from the BounceWatch company index. We last looked at M1 on 20 Aug 2025, and Wealthfront on 31 Oct 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
