Listrak vs Treasure Data
Listrak
Person-First Marketing Automation: Integrate data, identity & cross-channel marketing for hyper-personalized experiences
258 employees · est. 1999 · United States
Treasure Data
Power hyper-personalized experiences with the AI Marketing Cloud. Data, intelligence, and activation in one platform
516 employees · est. 2011 · Mountain View, United States
Listrak is the older company (1999 vs 2011); Treasure Data is the larger of the two.
Side-by-Side Comparison
| Metric | Listrak | Treasure Data |
|---|---|---|
| Founded | ||
| Founded | 1999 older | 2011 |
| Headquarters | ||
| Headquarters | United States | Mountain View, United States |
| Employees | ||
| Employees | 258 | 516 larger |
| Industry | ||
| Industry | AI, Analytics, Automation | Analytics, Automation, Big Data |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Growth |
| Total Funding | ||
| Total Funding | Not tracked yet | $886.60M |
| Funding Rounds | ||
| Funding Rounds | Not tracked yet | 8 |
| Services | ||
| Services | Listrak Data Platform, Journey Orchestration, Experience Builder, Reporting & Analytics, Expert Services & Strategic Partnership | Not tracked yet |
| Target Customers | ||
| Target Customers | Leading Retailers, Ecommerce Brands, Marketing Professionals, Data Analysts | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Retail MarketingMarketing AutomationEmail MarketingSMS MarketingCross-Channel OrchestrationPredictive Analytics +8 | AI Marketing CloudIntelligent CDPAI Agent FoundryHyper-personalized ExperiencesData Analytics PlatformCustomer Data Platform (CDP) +5 |
| Website | ||
| Website | listrak.com | treasuredata.com |
About Listrak
Listrak, established in 1999, presents itself as a pioneering force in the realm of Person-First Marketing Automation. With its platform that marries data integration, identity recognition, and cross-channel messaging, Listrak offers an avenue for hyper-personalized marketing experiences. Operating...
About Treasure Data
Treasure Data is an innovative player in the field of data-driven marketing solutions, founded in 2011 and headquartered in the United States. The company's platform provides global brands with the tools needed to engage customers through hyper-personalized experiences, leveraging a potent combinati...
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Compiled from the BounceWatch company index. We last looked at Listrak on 20 Mar 2026, and Treasure Data on 11 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
