Side-by-Side Comparison
| Metric | instacar | Onto |
|---|---|---|
| Founded | ||
| Founded | 2018 | 2017 older |
| Headquarters | ||
| Headquarters | Greece | London, United Kingdom |
| Employees | ||
| Employees | 89 | 74 |
| Industry | ||
| Industry | E-Commerce, Real Estate, Automotive | Transportation, Automotive |
| Funding Stage | ||
| Funding Stage | Series A | Debt Financing |
| Total Funding | ||
| Total Funding | $112.13M | $342.85M |
| Funding Rounds | ||
| Funding Rounds | 6 | 8 |
| Services | ||
| Services | Not tracked yet | Vehicle delivery, Driver coordination, Real-time tracking, ETA and status notifications, Same-day and next-day delivery options |
| Target Customers | ||
| Target Customers | Not tracked yet | Car dealerships, Fleet operators, Private buyers, B2B clients, Retail customers |
| Taxonomy | ||
| Taxonomy | Car SubscriptionAutomotiveMobility ServicesDigital TransformationFlexible TermsAuthorized Dealership Cars +4 | Electric Car SubscriptionAll-Inclusive ServiceEV Fleet ManagementDigital Service PlatformInsurance And ServicingFree Public Charging +8 |
| Website | ||
| Website | instacar.gr | on.to |
About instacar
instacar is a pioneering car subscription service in Greece, offering access to authorized dealership cars with flexible terms and fair prices. Launched in September 2019, the company has been providing an alternative to traditional leasing services, eliminating the constraints of long-term contract...
About Onto
Onto, Europe's largest electric car subscription service, offers an innovative alternative to traditional car ownership with its all-inclusive model. Founded in 2017 and headquartered in the United Kingdom, Onto capitalizes on the electric vehicle trend, providing a flexible and hassle-free subscrip...
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Compiled from the BounceWatch company index. We last looked at instacar on 25 Mar 2025, and Onto on 29 Apr 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
