BetterUp vs KeenAlignment
BetterUp
At BetterUp, we're helping people everywhere pursue their lives with greater clarity, purpose, and passion
2965 employees · est. 2013 · Austin, United States
KeenAlignment
KeenAlignment liberates the human spirit to create thriving organizational cultures
8 employees · est. 2006 · San Jose, United States
KeenAlignment is the older company (2013 vs 2006); BetterUp is the larger of the two.
Side-by-Side Comparison
| Metric | BetterUp | KeenAlignment |
|---|---|---|
| Founded | ||
| Founded | 2013 | 2006 older |
| Headquarters | ||
| Headquarters | Austin, United States | San Jose, United States |
| Employees | ||
| Employees | 2965 larger | 8 |
| Industry | ||
| Industry | Education, Health and Wellness, Human Resources | Human Resources |
| Funding Stage | ||
| Funding Stage | Series E | Not tracked yet |
| Total Funding | ||
| Total Funding | $579.00M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 7 | Not tracked yet |
| Services | ||
| Services | BetterUp Lead™, BetterUp Manage™, BetterUp Ready™, BetterUp Grow™, Human Transformation Platform™, AI-powered personalized coaching | Not tracked yet |
| Target Customers | ||
| Target Customers | Enterprises, Sales Leaders, Executives, Government Agencies, Managers, Corporate Teams | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Human TransformationCoachingAI TechnologyBehavioral ScienceMental HealthLeadership Development +8 | Organizational Culture DevelopmentHuman Resources ConsultingTalent Management SolutionsLeadership EffectivenessCultural Alignment ProgramsExecutive Coaching +9 |
| Website | ||
| Website | betterup.com | keenalignment.com |
About BetterUp
BetterUp, founded in 2013, is a transformative company operating at the intersection of Education, Health and Wellness, and Human Resources, with headquarters in the United States. The company’s mission revolves around enabling both individuals and organizations to achieve greater clarity, purpose,...
About KeenAlignment
KeenAlignment is a **Human Resources** startup founded in **2006** that aims to create thriving organizational cultures. The company offers Talent Management solutions and customized educational programs to align people, optimize their contribution, and accelerate business plans. KeenAlignment's mis...
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Compiled from the BounceWatch company index. We last looked at BetterUp on 10 Apr 2026, and KeenAlignment on 17 Nov 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.