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SmartFocus

Empowering marketers with intelligent software solutions for personalized, data-driven customer relationships.

Founded 1999 51-200 employees Venture round Total: $30.00M SaaS, Social Media +1

General Information

Company Name SmartFocus
Founded Year 1999
Employees 51-200
Industries SaaS, Social Media, Marketing
Funding Stage Venture round
Social

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About SmartFocus

SmartFocus is a SaaS startup established in 1999, focused on providing intelligent software solutions to marketers to facilitate personalized, data-driven customer relationships. The company's offerings include smartSERVER, an integrated server platform, and smartMARKETER, an intelligent suite of marketing applications. SmartFocus also delivers solutions such as email marketing, digital marketing, analysis and modeling, campaign management, and multi-channel marketing to enable personalized communications across various channels. Their services cater to sectors including financial services, media, telecoms, retail, utilities, travel, and marketing services partners. In October 2012, SmartFocus received a $30.00M investment in a Venture Round led by Izurium Capital. With its extensive range of services and focus on personalized customer relationship marketing, SmartFocus presents an intriguing option for venture capitalists looking for opportunities in the SaaS sector.

Business keywords: marketing software, customer relationship management, personalization, multi-channel marketing, campaign management, customer insights, B2C marketing, B2B marketing, marketing services, real-time marketing, email marketing, deployment services

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round $30.00M 1
Izurium Capital
09 Oct 2012

SmartFocus Alternatives & Competitors

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SmartFocus vs
MessageGears
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SmartFocus vs
LeadsRx by Unbounce
LeadsRx by Unbounce United States

Multi-touch attribution software for any marketing mix. 🎯 LeadsRx is a part of Unbounce go-to-marke...

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FAQ About SmartFocus

Empowering marketers with intelligent software solutions for personalized, data-driven customer relationships.
SmartFocus was founded in 1999.
SmartFocus operates in SaaS, Social Media and Marketing. Its work centres on marketing software, customer relationship management, personalization and multi-channel marketing.
SmartFocus has approximately 51-200 employees.
SmartFocus has completed 1 funding round, raising a total of $30.00M. The latest funding stage is Venture round.
Top alternatives and competitors to SmartFocus include MessageGears, Adriel, LeadsRx by Unbounce, Velocity Marketing Software, NinjaCat. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
SmartFocus and MessageGears are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for SmartFocus, https://www.bouncewatch.com/company/smartfocus, updated 5 September 2025. When citing, please name BounceWatch and link this page.

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