Value Unlocked (VU) is a fintech and payments startup based in Singapore. Launched in 2022, the company's slogan "Cashback, Earn & Redeem – Save More, Every Day." encapsulates its mission of providing a physical performance marketing and shopping rewards platform. VU operates as a bridge between brands and consumers in South East Asia, offering brands a platform to activate sales and build relationships with hard-to-reach consumers, while providing users with an opportunity to monetize their data online and earn daily. As of now, there is no public information available about the last investment or the investors involved with Value Unlocked (VU).
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