InsightsOne, a leader in cloud-based predictive analytics powered by big data, aims to enhance consumer monetization and engagement through real-time precision targeting and marketing insights. Founded in 2010 by the team behind Yahoo!'s acclaimed consumer data and analytics platform, the company was the first to leverage big data for this purpose. With a focus on utilizing advanced Hadoop-based micro-segmentation technology, InsightsOne harnesses signals from social, mobile, unstructured, and structured data to optimize communications across various channels, including email, mobile, in-app, social, and web. InsightsOne secured a $4.30M Series A investment on 29th March 2012 from Wing VC, Norwest Venture Partners, and Farzad Nazem, affirming investor confidence in its potential. The startup caters to the Analytics, Big Data, and SaaS industries and is headquartered in Santa Clara, California. The innovative approach of InsightsOne, supported by esteemed investors like Norwest Venture Partners, demonstrates its potential to revolutionize consumer targeting and engagement. With an experienced team and powerful backing, InsightsOne is positioned to capitalize on the growing demand for data-driven consumer marketing solutions.
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