URANOS GmbH

URANOS GmbH is a provider of software-driven socio-cultural values research, founded in 2011 and headquartered in Germany. Their slogan, "Datengenerierung & Analytik | Kulturelle Forschung & Empathische Insights | Markenstrategie & Business Intelligence," encapsulates their focus on deciphering social change with the help of AI-based solutions. The company's flagship product, Micromilieus, is a values-based target group typology used to advise different industries, political institutions, and NGOs.

Uranos aims to facilitate global change by understanding people's values, motivations, and similarities. Their areas of expertise include consumer segmentation, trend and foresight research, market potential analysis, brand and image tracking, audience structure analysis, pricing strategy, brand and cultural positioning and strategy, channel planning, product & design definition, and collaboration strategy. The company prides itself on utilizing the expertise of a diverse team, including data specialists, sociologists, computer scientists, designers, trend researchers, and cultural scientists.

Despite the absence of publicly disclosed recent investments and investors, URANOS GmbH remains committed to their mission and is open to attracting talented and motivated individuals to join their team. With a deep focus on leveraging data to drive social change, the company presents an intriguing venture for potential investors seeking exposure to the intersection of technology and cultural research.