Spell is a modern-bohemian fashion brand with a mission to become one of the most inspiring and conscious fashion brands in the world. Founded in 2009 in Byron Bay, Australia, Spell was envisioned by two sisters who drew inspiration from their family's history and their own childhood. The brand's designs reflect the sisters' nostalgia, freedom, and beauty, resonating with the vibrant, expressive spirit of femininity. Spell's flowing, feminine dresses, love of turquoise, florals, and age-old lace capture a sense of nostalgia that complements the female spirit.
Spell's commitment to sustainability is evident in its proud ethical production practices, with all garments designed and sampled in Byron Bay and ethically produced in factories around the world. The brand's slogan, "To become one of the most inspiring and conscious fashion brands in the world," underscores its dedication to making a positive impact while inspiring through fashion.
Despite the absence of specific information about recent investments, Spell has the potential to attract investors who are passionate about sustainable fashion and conscious consumerism. Its unique brand story, commitment to ethical production, and a growing market demand for sustainable fashion make Spell an appealing investment opportunity in the ever-evolving fashion industry.
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