AFENDS

AFENDS is a leading force in Organic Hemp fashion and Mens & Womens Streetwear. Established in 2006 in Byron Bay, Australia by Declan Wise and Jono Salfield, it grew from a small screen printing business catering to Punk and Hardcore bands. Embracing the surfing and skateboarding culture, the brand's ethos evolved, shaping its distinctive style. With a global community of like-minded individuals, AFENDS embodies a lifestyle that constantly evolves, inspiring future trends. The philosophy of 'Question Everything' underpins the brand, urging people to seek knowledge independently. Operating in the Consumer Goods, E-Commerce, and Fashion sectors, it continues to challenge conventional norms and inspire through its unique approach to life and fashion.