Modenik Lifestyle Pvt. Ltd. is a prominent player in India’s fashion and manufacturing industry, resulting from the merger of Dixcy Textiles Pvt. Ltd. and Gokaldas Intimatewear Pvt. Ltd., which is the parent company of Enamor. The company, headquartered in Bengaluru, aims to be the preferred choice for comfortable and fashionable essential clothing, offering a broad product portfolio catering to various demographics and price points. With a lineup of 5 sub-brands, including Dixcy Scott Originals, Dixcy Scott Maximus, Josh by Dixcy Scott, Slimz, and Enamor, along with an exclusive licensing agreement with Levi’s for the Indian market, Modenik covers essential clothing for both men and women across economy, mainstream, and premium segments.
The merger has brought together a workforce of 5,000, comprising 1,600 employees and 3,400 labor staff across manufacturing operations in Tirupur, Kolkata, Bengaluru, and Ludhiana. This amalgamation of talents and resources positions Modenik as an influential force in the essential wear market, poised for expansion into lucrative growth opportunities.
Modenik Lifestyle's combination of strengths and its foothold in India's essential wear market present an attractive investment prospect with vast potential for growth, consolidation, and market dominance.
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