Mediaocean

General Information

Company Name

Mediaocean

Founded Year

1967

Location (Offices)

New York, United States +17

Founders / Decision Makers

Number of Employees

1175

Industries

Advertising, Analytics, Enterprise Software +2

Funding Stage

Secondary Market

Social Media

Mediaocean - Company Profile

Mediaocean is a leading player in the advertising industry, aiming to shape the future of the advertising ecosystem. With a focus on empowering brands and agencies to create compelling omnichannel marketing experiences, Mediaocean manages over $200 billion in annualized media spend through its innovative technology solutions. Leveraging AI and machine learning, the company effectively controls media investments and optimizes business outcomes.

Founded in 1967, Mediaocean offers a robust advertising infrastructure and ad tech tools utilized by over 100,000 individuals to drive various stages of campaigns, from planning and buying to ad serving, creative personalization, analysis, optimization, invoices, and payments.

The recent Secondary Market investment at 31 August 2021 reflects the continued confidence in Mediaocean's vision, with investments coming from TA Associates and CVC Capital Partners. The company operates from the United States and operates within the realms of Advertising, Analytics, Enterprise Software, SaaS, and Machine Learning.

Taxonomy: advertising technology, omnichannel marketing, AI and machine learning, advertising infrastructure, ad tech tools, media management, campaign optimization, creative personalization, payment solutions