Grubbly Farms

Grubbly Farms is a sustainable pet food startup founded in 2015 by two cousins from Georgia Tech. The company's use of sustainable insect-based protein, particularly black soldier fly grubs, addresses both the environmental concerns and the need for healthy pet nutrition. Grubbly's approach extends beyond the product itself, with a compelling go-to-market strategy that is reshaping the pet food industry and accelerating the production of grubs on sustainable farms worldwide. The company's focus on natural, traceable ingredients and sustainability has gained significant traction, with a recent $8.55M Series A investment on 25 October 2023, attracting notable investors such as Oval Park Capital, Overline, Christopher Klaus, and Gina Del Vecchio. Beyond traditional pets, Grubbly's products have found favor with a growing base of backyard chicken owners, tapping into the market's demand for high-quality, sustainable feed. This niche has proven to be a strategic entry point, with potential for expansion into the broader pet food market. As the brand continues to grow, sustainability, environmental impact, and innovation remain at the core of Grubbly Farms' mission and value proposition.