Ginger

Ginger is a strategic research boutique based in Brazil, founded in 2007. With a focus on market research, Ginger prides itself on its client-side experience, offering not only insights but also impactful business recommendations. Its core principles revolve around strong conceptual thinking, sound recommendations, creativity in planning, and excellence in execution. The company tailors its research approaches to specific marketing objectives, including risk reduction, opportunity exploration, and performance analysis.

Ginger boasts an impressive client portfolio consisting of industry leaders such as Unilever, Sanofi, Coca-Cola, Google, and many others, across various sectors. Furthermore, the company is the preferred local supplier of qualitative and quantitative research for global research agencies such as Firefish, Brand Genetics, and Sparkler.

Operating in key Latin American countries including Brazil, Argentina, Chile, Colombia, and Mexico, Ginger has established a strong presence in the region's market research landscape. However, details regarding the latest investment and investors are currently unavailable.

This analysis showcases Ginger's reputable client base, extensive industry experience, and regional market presence, positioning it as a noteworthy player in the Latin American research sector.