CROP

CROP is a Montreal-based full-service research agency with the slogan "Life to ideas." The company is dedicated to supplying a rich roster of local and international clients with valuable consumer data and feedback, along with the necessary tools to fully leverage and understand this data. CROP focuses on providing key insights, strategic recommendations, consultancy, action items, and linking the dots between consumer insights and brand strategy. The company's mission is to help its clients understand their ideas from the perspective of consumers. It aims to assist in the development, alignment, and maximization of how these ideas perform in the market. CROP is committed to utilizing tools that are determined based on the nature of the questions posed by its clients, ensuring a tailored approach for each situation. This can involve various analyses such as segmentation analysis, social values and ethnographic audits, and positioning & equity audits. Founded in 1965, CROP operates within the industries of Analytics and Marketing. The company has not disclosed its current headquarter location, and there is no available information regarding its last investment or the involved investors.