FRUU..

FRUU is a pioneering cosmetics company with the slogan "Fruitilicious cosmetics, sustainably made with upcycled fruits." Founded in 2015, it has garnered multiple awards for its innovative approach. The company specializes in transforming fruit by-products into sustainable cosmetics. FRUU aims to address the issue of massive waste produced in fruit farming and processing by creating affordable sustainability for the masses. The company, headquartered in the United Kingdom, was started by Terence Chung and Kelly Yee in 2017 and has since expanded, with products sold in 1000+ stores across the UK, EU, Australia, and South Korea. FRUU's last investment was a Seed Round investment received on 01 January 2021 from GreenTribe. With its focus on sustainability and innovative use of fruit by-products, FRUU is well-positioned to make a significant impact in the cosmetics industry and promote environmentally conscious consumer choices.