De Soi Sparkling Non-Alcoholic Apéritif is a Food and Beverage startup, founded in 2022 and headquartered in the United States. The company's slogan, "Inspired by the French ethos of pleasure & restraint," encapsulates its approach to crafting sparkling non-alcoholic apéritifs with natural adaptogens. Co-founded by global pop superstar Katy Perry and multi-award-winning master distiller Morgan McLachlan, De Soi aims to bring a touch of French sophistication to the world of non-alcoholic beverages. The startup recently secured a noteworthy $4.00M Seed Round investment on 28 July 2022. The investment was made by Willow Growth Partners and Creative Artists Agency, indicating a strong vote of confidence from notable players in the investment scene. With this injection of capital, De Soi has the potential to make waves in the burgeoning market for sophisticated non-alcoholic beverages.
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