ChatPoint is an innovative startup that offers shoppable video solutions for direct-to-consumer (DTC) sales. This platform aims to enhance the conversion rates of Shopify stores by enabling them to transform their Instagram Reels into shoppable content. By connecting Instagram and importing video assets to ChatPoint, businesses can tag products, making their videos shoppable, and embed shoppable video widgets into their Shopify store pages. Founded in 2023 and based in Lithuania, ChatPoint operates in the E-Commerce, Information Technology, and SaaS industries.
The company's vision involves reusing Instagram reels and stories to boost engagement, trust, conversion rates, and average order value for Shopify stores. However, detailed information regarding their last investment and the involved investors is currently unavailable. With an emphasis on utilizing social media content for e-commerce, ChatPoint presents an intriguing opportunity for potential investors looking to capitalize on the growing trend of shoppable media in the retail sector.
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