Brandbassador

Brandbassador is a pioneering ambassador marketing platform for eCommerce brands, aiming to leverage consumer influence to bolster brand visibility and drive sales. Since its establishment in 2017, the UK-based company has positioned itself as a leader in the field, offering a centralized platform for efficiently managing brand ambassadors and hosting marketing campaigns. Unlike traditional influencer marketing, Brandbassador prioritizes authenticity and long-term engagement, helping D2C brands cultivate robust ambassador programs and communities. The platform empowers brands to increase customer engagement by assigning marketing tasks to enthusiastic ambassadors, thereby fostering trust and authenticity through genuine audience advocacy. Moreover, Brandbassador facilitates the automation of manual tasks such as payments and product seeding, enabling brands to save time and resources. This, in turn, allows for the seamless scaling of ambassador communities, tracking of ambassador-driven sales, and garnering of detailed analytics and rich insights for informed decision-making. In September 2017, Brandbassador secured an Angel Round investment from Pingis Hadenius and Isabella Löwengrip, underscoring investor confidence in the platform's potential to revolutionize ambassador marketing within the internet, social media, and marketing sectors. With the company's commitment to harnessing the full potential of word-of-mouth marketing and fostering lasting brand-customer relationships, Brandbassador stands poised to further elevate eCommerce brands' positioning and revenue streams through its innovative platform.