BMW China is established as a representative office in Beijing, demonstrating BMW Group's official entry into the Chinese market in 1994. The company has since solidified its presence, with the establishment of BMW China Automotive Trading Ltd. in 2005, marking a significant milestone in the long-term commitment to the Chinese market. Notably, BMW has introduced all product series to the Chinese market through importation and local production. BMW Automotive Finance (China) Co. Ltd., founded in September 2010, offers a wide range of financial products and customer-oriented services, operating in mainland China and Hong Kong. As part of the globally renowned BMW Group, it is one of the largest auto-finance companies in the world, with operations in over 50 countries. Moreover, the establishment of BMW China Services Ltd. in April 2011 signifies a strategic focus on research and development for automobiles and motorcycles, engaging in various crucial activities such as design and styling, development of on-board and off-board functions, testing services, technology consulting, and playing a vital role in BMW’s global sourcing, purchasing, supplier quality, and logistics in Asia.
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