Algrano, founded in 2015, is a Switzerland-based startup striving to revolutionize the coffee industry. It serves as a platform connecting independent producers and roasters. The company's slogan, "The gateway where independent producers and roasters take charge of how they discover, trade and manage coffee online," captures its essence. Algrano's online tools facilitate direct communication and collaboration, ensuring fair and transparent trade practices. The startup operates globally, with team members in Europe, the USA, Latin America, and Africa. It serves producers in 20 countries and has established partnerships with roasters in Europe and the USA. Algrano's focus lies in empowering independent roasters by granting them direct access to producers, enabling them to source coffees that align with their standards and preferences. Producers, on the other hand, have the autonomy to set prices, fostering transparency and trust throughout the trade process. This approach aims to eliminate the information asymmetry and speculation prevalent in traditional coffee trading. By fostering open and genuine relationships, Algrano promotes price stability, quality consistency, and authentic origin information, factors crucial for building resilient supply chains. The company's commitment to fostering trust and credibility is evident in testimonials like Mauricio Hervaz's from APAS Coffee, Brazil, which underscores how client relationships evolve into friendships. Algrano operates in the Food and Beverage and Marketplaces industries, reflecting its unique positioning at the intersection of technology, agriculture, and commerce. While specific details about its last investment and investors are not currently available, the innovative model and the potential for disrupting the traditional coffee trade make Algrano a compelling prospect for potential investors and industry stakeholders to monitor closely.
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