ZooRoyal

ZooRoyal is a German startup positioned as a one-stop destination for pet supplies with the slogan #wirfühleneureliebe. The company operates both online and in physical REWE Märkten. The brand's focus on providing everything for pets underscores its commitment to ensuring animals' well-being. It offers a wide range of products, including exclusive brands developed in collaboration with experts and veterinarians. Moreover, ZooRoyal provides inspiration and expert advice through its online magazine, catering to the curiosity of pet lovers. Having joined the REWE Group in 2014, ZooRoyal collaborates with specialists across the organization in agile cross-functional teams. The company is dedicated to continuous improvement, constantly striving to exceed customer expectations and enhance the pet-owner journey. Its agile approach and focus on innovation reflect a commitment to delivering a compelling customer experience. While specific details about its last investment are unavailable, ZooRoyal demonstrates a spirited and committed ethos, resonating with investors seeking enterprises with a strong customer focus and a dedication to continuous improvement.