Zirca Digital Solutions Pvt Ltd is an independent global digital solutions company, founded in 2012, that offers cutting-edge digital advertising and content solutions to brands across industries. Its three key verticals—Content and Brand Solutions, Representation, and Platforms—work together to maximize the value of its clients’ digital assets. Zirca represents multiple Indian and global publishers and platforms, including internationally recognized brands such as The Economist, Fast Company, Inc.com, Mail Online, and Microsoft in India. The company's offerings span from rich media and programmatic to branded content creation, utilizing a range of content discovery and optimization platforms as well as programmatic advertising tech platforms. Zirca's expertise in sales strategy and content services, from media planning to amplification, positions it as a leader in the digital advertising and communications ecosystem.
Zirca's mission is to inspire creative thought within the digital advertising and communications ecosystem and generate true value for all partners & stakeholders, while its vision is to employ and partner with the best in the business and to adopt the best processes in order to help advertisers achieve digital excellence.
Currently headquartered in India, Zirca is actively playing a significant role in enabling publishers and platforms to monetize their multi-channel assets and helping advertisers achieve digital excellence. While the specific details of their last investment are not available, Zirca's innovative approach and strong position within the digital advertising industry make it a promising potential investment opportunity for venture capitalists seeking exposure to the advertising and marketing sectors in India and globally.
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