Yunefi

Yunefi is an online hub catering to the LGBTQ+ community, offering a range of products, articles, and images to support and embrace this demographic. The platform has curated a team of writers and content creators from the LGBTQ+ community, providing articles addressing specific issues such as drag makeup techniques and skincare regimens tailored for Hormone Therapy users. Additionally, it covers a variety of relevant topics including relationships, wellness, and culture. Describing itself humorously as the "gay goop" or "Sephora’s gay cousin," Yunefi features its own models, representing various gender identities and sexual orientations. Targeting the 4.5% of Americans identifying as LGBTQ+, the brand aims to empower and resonate with this demographic. Established in 2019, Yunefi operates in the E-Commerce, Retail, and Wellness Beauty sectors. While specific details about its headquarter and recent investment are not available, the brand's unique positioning within its target market presents interesting opportunities for potential investors in the LGBTQ+ segment.