Yale Program on Climate Change Communication (YPCCC) is a research-focused startup that operates within the Data Analytics industry. Established in 2005 at the Yale University School of Forestry & Environmental Studies, YPCCC's core mission is to conduct scientific research on public climate change knowledge, attitudes, policy preferences, and behavior at global, national, and local scales. The company disseminates its findings through public reports, interactive maps, and scientific articles, and collaborates with prominent news organizations such as CBS, ABC, NBC, CNN, the New York Times, Washington Post, Associated Press, the Guardian, and Xinhua. YPCCC's outreach efforts also extend to their online news platform, Yale Climate Connections, and a daily radio program broadcast on nearly 400 stations nationwide. The company leverages a substantial social media following and additionally assists governmental bodies, media outlets, companies, and advocates in more effective communication strategies.
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