Wild Routed

Wild Routed is an e-commerce and retail startup that aims to connect individuals with nature and give back to national parks, forests, and public lands. The company, founded in 2021, offers eco-conscious products featuring custom, hand-drawn images inspired by America’s National Parks, Monuments, and Forests. These products include coloring books, postcards, stickers, apparel, and more, with a focus on sustainability. The company stands out with its use of sustainable materials and methods. They utilize custom park-specific graphics printed on products made with eco-conscious materials like carbon-negative algae ink® by Living Ink Tech® and laser etched on the true plant-based leather alternative MIRUM® by Natural Fiber Welding®. Additionally, they use Certified FSC Recycled paper products for various items and printing stickers on both front and back to maximize space and delight customers. Currently, Wild Routed is working on introducing bandannas made from organic cotton/pineapple waste fiber printed with Algae Ink® and planning to implement recycling and sustainability programs in park/monument stores. The startup also offers POS display support, speaking engagements, book signings, and art/illustration licensing services. As of now, Wild Routed has not disclosed its last investment or investors. Based in the United States, the company is making strides in the e-commerce and retail industries with its nature-inspired, eco-conscious product line.