Wicket Labs is a Seattle-based startup established in 2016 by Marty Roberts, Eric Knutson, and Ian Blaine. The company specializes in providing OTT analytics and data-driven actionable SVoD insights for media and entertainment businesses. Wicket Labs aims to empower companies in the industry to make informed decisions and enhance audience lifetime value by leveraging the power of data. The company's flagship product, the Wicket Scorecard, takes center stage, offering media and entertainment companies a comprehensive view of their customers and the impact of their initiatives. By introducing the unique CHI score, Wicket Labs bridges the gap between segregated data, enabling companies to drive better engagement and foster a satisfied customer base. In March 2020, Wicket Labs secured a significant $1.90M venture round investment from notable firms including Madrona, Divergent Ventures, and West River Group. This injection of funds signifies the industry's growing interest in data analytics, big data, and digital media, where Wicket Labs is positioned to excel. Overall, Wicket Labs presents a compelling proposition for investors seeking opportunities in the digital media and entertainment sectors, where data-driven insights have become essential for sustainable growth and success. For more information, visit their website at www.wicketlabs.com.
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