Whole Forest is a sustainable forestry and wood products company that operates in Ecuador. The company aims to establish a harmonious relationship between US consumers, Ecuadorian communities, and the threatened rainforests of Ecuador. By selling architectural surfaces, Whole Forest actively discourages locals from clear-cutting and contributes to the preservation of the Ecuadorian rainforest. Their mission to mitigate climate change by addressing the primary causes of deforestation is commendable, particularly when considering that tropical deforestation is responsible for 15% of carbon emissions.
Previously, the communities engaged by Whole Forest relied on clear-cutting and illegal logging for income. However, the company is aiding them in transitioning to sustainable forest management and product manufacturing, therefore reducing the need for destructive practices. Through sustainable harvesting and strategic product design, Whole Forest not only adds value to the forest but also protects its ecosystem.
Established in 2002, Whole Forest has evolved into a vertically-integrated social venture, collaborating with numerous organizations and over 500 families. While at its core, the company is a conservation organization, its commitment to producing exquisite wood products directly supports its mission. As the company seeks backing, it aims to continue conserving threatened tropical rainforests and advancing the capabilities of green building materials.
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