WeSports is a Swedish startup with a mission to build the leading online specialist sports & leisure equipment group in the Nordics. Specializing in sports equipment, particularly bicycles and fitness, the company also holds leading positions in ski, outdoor, hockey, and mobility. Catering to elite athletes and enthusiasts of a healthy lifestyle, WeSports has positioned itself as #1 within bicycles and fitness in Sweden. The company operates under a decentralized structure, acquiring and developing sport & leisure equipment specialists and allowing them to run independently, embracing the entrepreneurial spirit as key to their success. With a projected net sales of 1.2 bSEK in 2021 and boasting a high 43% organic growth, WeSports is carving a profitable niche in the E-Commerce and Retail industries. Since its founding in 2019, the company has demonstrated promising potential in the market. Currently, there is no publicly disclosed information regarding the startup's last investment or its investors.
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