Watauga Group

Watauga Group is a prominent advertising media specialist dedicated to attractions, destinations, and outdoor brands. Established in 2004, the company operates from the United States with offices in Orlando, Atlanta, Birmingham, and Nashville. Through its extensive marketplace intelligence and knowledge of visitor, guest, and outdoor enthusiast media behaviors, Watauga excels in maximizing sales and elevating advertising ROI. The company's expertise lies in crafting full-funnel advertising strategies, leveraging a blend of traditional and digital media channels such as Broadcast TV & Radio, OTT & Streaming Audio, Out-of-Home, Digital Display, Paid Search, Paid Social, and Sponsorships. Watauga's diverse portfolio includes renowned clients like Smith & Wesson, Dollywood, and Visit Lake Tahoe. Furthermore, Watauga is a certified WBENC women-owned media agency, making it one of the largest in North America. Although the last investment and investors are not available, the company's track record and client roster reflect its potential for sustained growth and success.