Viewpoints

Viewpoints is a consumer reviews and product ranking website that has made significant strides in the industry since its founding in 2006. In 2014, Viewpoints acquired PowerReviews, and the two companies merged under the PowerReviews brand. With a focus on harnessing user insights, Viewpoints provides product intelligence from a staggering 800,000 reviews contributed by over a quarter of a million members. The company's ability to leverage consumer-expressed product intelligence sets it apart, as it converts nearly one million unfiltered, authentic end-user insights into meaningful product intelligence including scores, rankings, and recommendations. This approach has become a valuable resource for consumers, enabling them to make informed decisions about products that impact their daily lives. Notably, Viewpoints' last investment of $5.00M Series A was secured on 01 June 2007, with prominent investors including I2A, Joseph Mansueto, J.B. Pritzker, and Matt McCall. This successful investment further underscores the potential and attractiveness of the company's offerings in the Analytics and Enterprise Software industries.