Verband Internet Reisevertrieb e.V. (VIR)

We – the Verband Internet Reisevertrieb – are the interest group of the German digital tourism industry and represent the industry in public. Not only are we a contact point for the industry, but also for consumer, media and politics. A large number of the most important industry players have joined us as members. They are split into so called clusters: OTA (online travel agencies), supplier & tour operators, service & travel technology providers as well as start-ups. We push forward new developments and sensitize the travel industry for important topics such as innovations or data quality. It monitors market performance and the regulatory environment, engages in the public and political debate and supports young academics as well as new businesses to drive innovation and growth across the industry.