Unbiased is a financial advisory platform based in United Kingdom that aims to empower individuals in making informed financial decisions by connecting them with qualified financial professionals. The company has been a key player in the UK's financial advisory market for over a decade and has successfully matched over 10 million people with suitable financial advisors. Founded in 2010 by CEO Karen Barrett, Unbiased has garnered a strong foothold in the B2B, Finance, Fintech, and Marketplaces sectors. Notably, Unbiased secured a £5.50M Series A investment on 15 December 2022, with the investment coming from YFM Equity Partners. This recent infusion of capital is indicative of investor confidence in the company's potential for growth and innovation. With a presence in both the UK and the US through its websites www.unbiased.co.uk and www.unbiased.com, the company has positioned itself as a significant player in the financial advisory space, promising further expansion and impact in the market.
| Funding Stage | Amount | No. Investors | Investors | Date |
|---|---|---|---|---|
| Series A | £5.50M | 1 |
|
15 Dec 2022 |
| Series A | £5.60M | 1 |
|
20 Jan 2020 |
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