Two of a Kind

Singapore's first and only independent and direct-to-consumer contact lens brand

General Information
Company Name
Two of a Kind
Founded Year
2017
Location (Offices)
Singapore +1
Founders / Decision Makers
Number of Employees
11
Industries
Consumer Goods, Health Care, Logistics and Delivery
Funding Stage
-
Social Media

Two of a Kind - Company Profile

Two of a Kind is Singapore's pioneering independent and direct-to-consumer contact lens brand, offering high-quality products at affordable prices. The company has set out to revolutionize the industry by simplifying eye health and making it more personalized and enjoyable. Since its inception in 2016, the team has dedicated two years to meticulous research, expert consultations, and product testing to ensure the utmost quality. By collaborating with like-minded companies, they have developed exceptional lenses that have garnered high praise. Embracing a direct-to-consumer model allows them to provide top-notch products at sensible prices, eliminating unnecessary markups. In addition to their innovative approach, the company launched Project 2x2 in 2019, a commendable initiative for responsible and transparent recycling of single-use contact lens packaging. This project is not limited to their own products but encompasses all brands. With a strong emphasis on sustainability and consumer satisfaction, Two of a Kind has positioned itself as an innovative force in the consumer goods, healthcare, and logistics industries.

Taxonomy: direct-to-consumer, contact lenses, eyecare, optometry, sustainable packaging, recycling initiative, subscription model, innovation, vertical integration

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