TRUFF

TRUFF

TRUFF, with the slogan "The Pinnacle of Heat Experience", offers a range of luxury pantry staples crafted with a unique blend of real black truffles and red chili peppers. Initially gaining popularity through the Instagram blog @sauce, TRUFF rose to social media fame with the launch of its hot sauce in 2017. The company's rapid growth in the hot sauce space can be attributed to its distinctive flavor profile, premium packaging, Truffle Inspired cap, and the influential Instagram account @sauce. Expanding beyond its flagship black truffle experience, TRUFF now also offers products such as TRUFF Pasta Sauce, TRUFF Mayonnaise, and TRUFF Truffle Oil.

TRUFF has received widespread recognition, being featured on prominent platforms like the TODAY Show, Good Morning America, Food Network, The Rachael Ray Show, Food & Wine, and securing a spot on Oprah’s “Favorite Things” list for two consecutive years. Notably, TRUFF has emerged as the best-selling hot sauce on Amazon and at Whole Foods Market. Its products are available not only nationwide but also internationally in the UK, Australia, Kuwait, and South Korea.

Established in 2017 and headquartered in the United States, TRUFF is committed to producing gluten-free and non-GMO products. Its most recent milestone includes a substantial $79.87M Venture Round investment on February 8, 2024. For more information and recipes, visit www.TRUFF.com.