Track.co is a customer experience management and voice of the customer platform that aims to enhance customer service and boost loyalty for top-tier companies. The platform enables companies to listen to their customers through CX Metrics (NPS, CES, CSAT, etc.) and analyze customer journeys via real-time channels such as WhatsApp, SMS, Email, and in-app widgets. Additionally, organizations can manage customer interactions through numerous reports, pinpoint areas for improvement, and effectively communicate with customers to resolve issues and close the loop. Founded in 2012, Track.co caters to various industries and regions, positioning itself as a valuable solution for businesses looking to be more customer-centric in their CX programs. The latest investment of BRL33.00M in a Venture Round came on 24 May 2023, with participation from TM3 Capital and Green Rock. With its focus on empowering brands with unparalleled customer insights and seamless interaction management, Track.co presents an exciting opportunity for investors looking to tap into the enterprise software, SaaS, and marketing industries.
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