Toya, a female-led digital studio, has secured a $4.00M Seed Round investment on 08 September 2021 from prominent investors including 1Up Ventures, Remagine Ventures, Drive by DraftKings, Powerhouse Capital, Eli Manning, and Craig Sherman. The company is focused on developing games on Roblox with the aim of empowering the massive and underserved female user base in the gaming industry.
Toya's mission revolves around creating a supportive and inspiring environment for the over 1.3 billion female players worldwide. By partnering with major platforms, Toya is targeting the EdTech and Gaming industries, tapping into the potential of platforms like Roblox, which boasts a strong female user base and a democratic gameplay structure.
The company's dedication lies in developing nonlinear, open-ended games that provide meaningful role models and equip players with essential skills. Through this approach, Toya aims to create a realm where players can unleash their creativity and realize their potential.
The company's Israel headquarters serves as a strategic base for its operations. With a strong focus on empowering females in the gaming industry, Toya has garnered notable attention and support from investors, solidifying its position as an innovative player in the gaming sector. For a deeper understanding of Toya's impact, various articles have been published, providing insight into its mission and operations. These include coverage from VentureBeat, Women's Media Center, The Wall Street Journal, and Minecraft.
Toya's commitment to catering to the underserved female gaming community, along with its innovative approach and backing from esteemed investors, positions the company as a significant player in the digital gaming landscape with substantial potential for growth and impact.
