The Media Trade is a Brazilian Mediatech company that offers comprehensive technological solutions for the advertising industry. Since its establishment in 2015, the company has been focused on integrating, digitizing, and democratizing advertising for advertisers, agencies, and media outlets. The company's offerings include Marketplace: Canal do Anúncio, which is a multichannel marketplace with end-to-end automation for campaign planning, purchasing, execution, and management. It integrates over 3,500 online and offline media outlets with more than 100,000 advertising spaces, aiming to simplify operations for advertisers of all sizes. In addition, The Media Trade provides SaaS: Canal do Mídia, offering comprehensive outsourcing for media professionals, including agencies, consultants, and freelancers. This solution aims to enhance service levels and deliver scalable productivity, eliminating bottlenecks and enhancing profitability. Moreover, the company offers PaaS: white-label platform for communication vehicles and other media players to scale new businesses with quality and intelligence while also providing intelligence solutions as an official partner of Kantar Ibope Media and TunAd, offering bespoke media intelligence solutions integrated into processes and transformed into analyses and insights. Furthermore, The Media Trade's CdM Academy solution is used in renowned educational institutions such as ESPM, FAAP, and Belas Artes, aiding teachers and students in media-related disciplines. The company's focus is on developing solutions for the market, aiming to enhance professionals' quality, companies' prosperity, and the efficiency of the advertising ecosystem. While the company's current investor information is not available, their diverse range of offerings and strong market presence make them an attractive prospect for potential investors.
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