Taloustutkimus Oy

Taloustutkimus Oy is Finland's leading full-service market research company, serving clients in Finland and the Baltic region and offering market research services worldwide. The company has a wide range of clients across various industries, including retail, manufacturing, media, universities, financial services, and the public sector. Its key services include customer relationship, brand, product development, stakeholder, and opinion research. As the largest market research company in Finland, it has established a strong international network, including membership in the WIN (Worldwide Independent Network of Market Research) network with over 70 independent research companies in 50 countries, boasting a combined revenue of over USD 600 million. Additionally, it has collaborations with major research groups such as GfK Group and Ipsos. Taloustutkimus follows the research guidelines set by the International Chamber of Commerce (ICC) and the European Society for Opinion and Marketing Research (ESOMAR) to ensure the reliability and privacy protection of its research. Founded in 1971, the company operates in the Financial Services, IT, and Marketing industries. While specific details regarding the headquarters and recent investments are not available, its comprehensive service offerings and extensive international partnerships position Taloustutkimus Oy as a prominent player in the market research sector.