TAGRAIL is a tech startup that aims to transform the customer experience management for auto dealerships with its DealerTag platform. Founded in 2014 and headquartered in the United States, TAGRAIL offers Digital Retailing for dealerships, enabling the customer journey from the living room to the showroom.
The DealerTag platform integrates with existing dealership software systems, enhancing customer touch points and elevating them to the next level. It provides tailored features to improve the conversion of walk-in or phone leads to customers. Through the use of iPads, the sales team can seamlessly manage the inventory of new or used vehicles, track test drives, desk deals, and eContracts.
Moreover, DealerTag offers a custom cloud-based web portal for each dealer, providing rich analytics such as salesperson efficiency, customer engagement score, and real-time store pulse. The platform assists in managing salesperson rotation, employee management, and goal setting. Furthermore, it seamlessly integrates leads into existing CRM systems, eliminating the need for double data entry.
The startup recently secured a Venture Round investment from Kamna Ventures on 01 January 2023. TAGRAIL’s innovative approach to enhancing the automotive retail experience positions it as an attractive investment opportunity within the Information Technology, Retail, and Automotive industries.
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