Student Edge is an Australian startup offering youth marketing, advertising, research & insights, and is known as the largest membership of students in the country. Founded in 2003 by students, the company aims to address the various challenges faced by young individuals, including the cost of living, student life, part-time work access, and career guidance. With over one million members nationwide, Student Edge provides a free membership offering benefits such as big deals from major brands, job preparation resources, exclusive competitions, study tools, and access to online learning courses for cyber safety and life skills. Additionally, the company operates YouthInsight, a full-service market research arm focused on understanding Australia’s Gen Y and Gen Z, and has collaborated with various industry leaders and government departments. As an EdTech and Human Resources startup, Student Edge aims to support its diverse members in making informed career and life choices. Overall, the company's offerings cater to the needs of the student community, enhancing their academic and professional journey.
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