SR LABS - The Eye Tracking Company

SR Labs - The Eye Tracking Company

Founded in 2001, SR Labs is a European leader in eye tracking technology. With over 18 years of experience, the company has excelled in gaze-based human-computer interaction and has expanded its focus to various application fields including neuro-marketing, sport research, automotive, and education.

SR Labs Business Units

1. Healthcare: SR Labs specializes in the design and development of assistive technology interfaces with a strong focus on iAble. The company also provides on-site installation and after-sale support services, as well as training and workshops on augmentative technologies for children and educational purposes.

2. Marketing & Usability: The company offers usability and user experience testing for applications, websites, and user interfaces. It also provides services for packaging and advertising performance analysis, along with in-real-world research using wearable eye tracking devices and tailored consultancy based on customer needs.

3. Scientific Research: SR Labs is an authorized reseller of Tobii Pro and Tobii Dynavox, providing training, workshops, and ad hoc applications development using eye tracking technologies and methodologies.

4. Eye Tracking Integration: The company focuses on integrating eye tracking technology into various sectors, including digital signage and retail, gaming and entertainment, medical applications, and security and control rooms.

With a wide range of applications, SR Labs aims to expand internationally and further establish its presence in the global market.