Soshio

Soshio

Soshio is a company specializing in real-time social data analytics for Chinese social media, providing insights into the conversations of over 600 million users. Their SaaS platform offers an interactive dashboard with features including emotion analysis, context, and geo-location insights. With Western social networks inaccessible in mainland China, understanding local conversations is crucial for market insights, catering to clients ranging from NGOs and financial institutions to marketing agencies.

With major Western social networks blocked in China, platforms like Sina Weibo are preferred by users, currently not monitored by other social data analytics providers. Soshio tackles this challenge by providing real-time data on Chinese social media activities through advanced algorithms and local expertise.

Soshio's social intelligence dashboard allows clients to track specific keywords, offering valuable insights into the Chinese market through sentiment, emotion, context, geo-location, and demographic information. The team comprises two co-founders and a CTO with diverse cultural backgrounds and extensive experience in global marketing, text analytics, and technology development, supported by professional advisors in accounting, Chinese market analysis, and law.

Their business model includes offering access to their analytic dashboard with pricing based on the amount of data processed, with subscription options ranging from $500/month to $2,500/month to $10k-$15k/month, with premium clients benefiting from the assistance of a Chinese analyst to set up research and provide monthly reports.