Sonar Strategies

Sonar Strategies is an innovation and brand strategy consulting group that specializes in custom market research. With nearly 40 years of expertise, the company offers unique perspectives to traditional quantitative studies. Sonar Strategies stands out for leveraging a variety of traditional and unique methodologies, coupled with adjacent services to enhance learning and reduce the burden on clients. The company is renowned for its expertise in product testing, particularly in HUT and CLT, and also specializes in Concept Development, Consumer Behavior, Brand/Market Monitoring, Retail Intercept, Message Testing, and the Sonar Package Test Platform. Overall, Sonar Strategies presents itself as a vibrant, dynamic, and agile group of truth-seekers at the forefront of market research and innovation. The company's website, WWW.SONARSTRATEGIES.COM, offers further insight into their unique approach and differentiation from other research companies. Established in 1985, the company has demonstrated longevity and adaptability in the ever-evolving market research landscape. While information regarding recent investments and specific industries is not available, Sonar Strategies' extensive experience and diverse service offerings position it as a notable player in the market research and consulting space.