SONA

SONA is a full-service merchant services company that is redefining the traditional approach to payments. Describing themselves as a customer experience company rather than just a payments company, SONA focuses on integrating technology seamlessly to save clients time and money. Their array of services includes payment processing, Point of Sale software, loyalty and gift cards, ecommerce integration, and consumer finance, among others, all designed to streamline the purchasing process. Additionally, SONA offers various adjacent services such as hardware sourcing, tailored installation and training, hardware rental and leasing programs, as well as innovative funding services like merchant cash advance based on transaction history. This comprehensive support is underpinned by a transparent fee structure and dedicated customer support, ensuring that clients are consistently assisted by real people. The company was founded in 2016 and operates within the realms of e-commerce, finance, financial services, payments, CRM, and sales. As of the latest available information, there is no record of a recent investment or investors.