SOJO

SOJO is a London-based fashion-tech startup founded in 2020, with the mission of making fashion circular through integrated, seamless, and scalable clothing alterations and repairs solutions. The company's slogan, "Making fashion circular through integrated, seamless and scalable clothing alterations and repairs solutions," encapsulates its core objective. SOJO launched in 2021 as the UK’s first clothing and alterations app, offering emissions-free door-to-door repair and alterations services through their in-house tailoring studio. Additionally, the platform provides an integrated and scalable solution to e-commerce fashion brands, helping reduce returns and increase circularity within their businesses.

Notably, SOJO recently secured a €2.20M Pre Seed Round investment on 26 April 2022. The investment was contributed by a group of prominent investors including CapitalT, MSM, Ascension Ventures (UK), Vertex Albion Capital, and individuals such as Simon Beckerman, Michelle Kennedy, Yael Gairola, and Peter Hawkings. This funding is expected to fuel the company's growth and further establish its position in the fashion-tech industry, showcasing its potential for impactful and sustainable innovation within the fashion sector.